Federally-compliant Records Management for Social Media
Traditional radio announcements, TV ads and print media, are increasingly expensive ways to reach out to the public. Most agency budgets can’t afford those high-cost traditional outlets anymore.
Social media on the other hand, can be a powerful and inexpensive tool for engaging the public, to make announcements, and to educate, no matter what size the agency or their budget. It’s no wonder that every agency and office up to the President have begun to leverage these effective tools for low-cost/high-impact outreach.
But be forewarned — many agencies forget that Social Media posts constitute official government records and need to be managed according to the law.
NARA Bulletin, ‘Guidance on Managing Social Media Records’:
“The Federal Records Act (44 U.S.C. 3301) defines Federal records as any material that is recorded, made or received in the course of Federal business, regardless of its form or characteristics, and is worthy of preservation. Social media content that meets this definition must be managed according to the applicable laws and regulations.”
With Feith’s platform, you can ensure your Agency’s social media presence remains compliant with all federal regulations and guidelines, quickly and efficiently. Reach out today to learn more about our new Social Media archive solution, backed by our complete Government Records platform.